As a millionaire nerd enthusiast, Princess Bubblegum immerses herself ni every branch of geekdom from rocket science to turtle farming. Her immense knowledge on all things and vigilant dedication to the many fields of science and mathematics, provide an endless supply of interesting projects for Finn and Jake to get excited about.
Here she is collecting rare soil samples of crying baby dirt for her experiments on the sociology of sentient earth. (she just sticks a bunch of wuss dirt in a jar with bully dirt and shakes them together.. eats a sandwich and watches them fight.)
Bubblegum also adores the people of her kingdom and puts their safety above all else. In her dedication, she sometimes drives herself to exhaustion with her tasks. She is also a rational thinker with skepticism towards magic, labeling it as "scientific principles presented like mystical hoodoo." She also claims that "all magic is science," and Wizards just don't know what they're doing so they call it magic.